Why the ATA Mentoring Programme is worth exploring (before applications close)

This time last year I was feeling a bit stuck. My freelance translation business had reached a plateau of sorts, after a start that had exceeded all my expectations, and I had the impression that I had run out of ideas on how to push it forward.

At the time, the only thing I knew for sure was I wanted to keep trying, and the ATA Mentoring Programme emerged as a welcome tool, one of only a few things I had not yet tested, a way to step outside my own head and bring in some outside help.

Applications are now open for the 2015 class, until 7 March, and I cannot recommend it highly enough. Whether, like me, you are somewhat stuck, or whether you can simply benefit from someone else's vision, experience and external assessment, which we arguably all can, at any stage in our careers, it definitely is worth applying!

The programme asks you to set yourself goals and will pair you with someone who can help you achieve them. Your mentor will most likely work in a different language pair and be located far away from you, but they will probably have lots of positive contributions to make. They will not do the work for you, but they can point you in the right direction, or at least in a direction that is worth exploring.

As I applied for the programme, I tried to pinpoint the problems I was facing. That was already good, insofar as I had to sit down, think what the problem might be and explain it in writing to someone who did not know me at all. It helped me define exactly where I felt I had reached a dead end.

A few weeks later, by the time I had actually been assigned a mentor, things had picked up on their own, and I am pretty sure that the exercise of trying to make sense of it all helped. My mentor became someone who would answer my questions and provide me with real-life benchmarks, which was very, very welcome. I had done lots of reading, followed many online debates and engaged in generous introspection, but the chance to ask an actual person concrete questions was quite refreshing.

My mentor made suggestions that have helped me define in greater detail the translator I want to be, gave me answers that allowed me to feel more confident on my chances of getting there and - as his single most important contribution - persuaded me to spend a small fortune to go to the ATA Conference in Chicago. That event changed the way I feel about the profession, so it was clearly great advice! And, of course, my mentor was around to make the whole thing less daunting.

The Mentoring Programme is free for ATA members, and I am pretty sure it will be worth every effort you put into it. You do not need to be a newbie, just someone with things to learn and explore, and it will help you from the moment you start to write down why you want to sign up for it. The programme will probably leave you with a much clearer idea of where you want to go in the field of translation a few years into the future.

By the way, in case you are wondering, I need to put in a few years' work first, but yes, I will hopefully return to the programme sooner rather than later, as a mentor!

Freelance translation as a learning process

It has been a long time since I last posted anything here. The year has been a roller coaster, so it has taken me months to be able to think about it conceptually, and therefore to write about it. However, I have come a very long way over the past few months, and since the purpose of this blog from the start was to help anyone treading a similar path after me, it makes sense to revisit the walk.

January and February were disappointing, with little work and little money from translation, and generally with a massive sense of relief that I still had a day job. Those two months had also been rough a year earlier, so by I now assume that they are just a dry patch in my working year. And, come to think of it, that may be quite convenient since those are the school summer holiday months in Argentina. I have to admit, however, that I was not so enthusiastic about the lull back in February.

Two months with little work made me doubt my strategy: I had raised my rates considerably, but I had not managed to find any new clients for a couple of months, which was not great one year into my freelance career, and I was working so little that I actually earned less than over the same period a year earlier.

I was confused and a bit discouraged. Starting out as a freelance translator had almost seemed easy, and then, all of a sudden, it was tough. I wanted to keep moving, but by then I did not really know where I should be going. So I did what one should probably do in such cases, regroup and take one step at a time.

I signed up for the ATA's Mentoring Programme. I needed directions, and the ATA was offering some, so it looked like a good match. The experience has turned out to be fantastic. I got a very nice mentor, and the opportunity to bounce thoughts and experiences off a veteran translator who has seen everything many times more than I have has proved to be invaluable. I can only recommend it, and I promise to devote a full post to the programme once I have completed it, around March.

As planned, I sat my DipTrans exam in English-Spanish in late January. Several months later, I learned that I had managed to pass all three papers in one go. Now, that was obviously what I had been hoping for, but it was more than I expected based on the exam's pass rates. With hindsight, it has been one of the highlights of the year. It was great for my confidence and, while I am not really certain that it has brought in extra work, I honestly suspect it may have.

Having my EN>ES DipTrans prompted two further moves. I signed up to take the exam in the opposite direction (ES>EN) in January 2015, and since I already had some certification in EN>ES I also switched my NYU Certificate in Translation to ES>EN.

During the first few months of the year, a major project kept me busy. However, I almost dismissed it mentally from my freelancing list: it did not come from a 'real client,' but was actually an assignment from my employer. And then it hit me that, surely, all the fuss about networking and word of mouth should apply to past- or parallel-life employers too!

My employer was hiring me to do freelance work. Since I had been working for them for 14 years, it was probably due to the fact that they know I am good. And, from then on, it was just another freelance translation project, one I needed to do, and do well, not just for a certain per-word rate but also for the chance to keep the ball rolling, to make sure people who know me and have worked with me continue to think I am the best translator they can find, and recommend me to their friends!

Beyond all this, the year 2014 gave me the chance to feel like a real, top freelance translator too, but that should be the subject of another post. Let's just keep this one at the start of the roller coaster year, when you are up there on the ride thinking, 'Oh, no! Why did I ever get on this thing?' Suffice it to say for now that I am loving it now and I am determined to hop back on as soon as it is over.

The importance of investment

I put a lot of emphasis on the need to understand freelance translation as a small business. You can be a fantastic translator, but it will be impossible for you to earn a living as a freelancer with those skills alone. Indeed, there are probably lots of companies out there ready to hire you as an in-house tranlator, but if you are going to go freelance you really need to learn to think of yourself in business terms.

As is the case with most small businesses, the importance of investment for the success of a budding translator's career can hardly be overstated.

You are finally your own boss, but you are also just a tiny speck in a massive global market. Growth is essential in such a scenario, and you need to bring about that growth one step at a time, slowly but surely, to differentiate yourself from others as much and as fast as possible en route to building your own client base.

I started out as someone who could translate well, but nobody knew me, and, perhaps more importantly, I didn't know anyone who might possibly ever need my services. When I set out to become a professional freelance translator, I had just done some overtime translation work for the news agency I work for, so I decided to re-invest at least part of that money in building up my new career.

The first thing I came across was ProZ membership. I could bid for jobs for 1 dollar a go, at best 12 hours after members bid... or I could subscribe for one year for 133 dollars and stand a real chance of finding a job there.

I was not sure it was worth the money at the time, because my online research delivered conflicting stories. But I worked out that bidding on jobs as a non-member was as good as nothing and thought I might as well take a chance: I had to start somewhere and I did not have that much to lose. I had paid off that initial membership fee in work assignments within 10 days. Literally. And I can say my returns on that investment have been very generous.

I quickly saw that I could further increase my chances if I purchased Trados, so I did that - not immediately, but a month later. Again, it paid off fast enough, even though counting the webinar I needed to do to be able to use it the programme set me back more than 800 dollars.

I found plenty of things to do with my money. I was lucky enough that my sister is a fantastic brand designer and gave me an amazing pro look for free! Business cards and a website were also crucial in my marketing efforts, although I needed to pay for those. Further, I expanded my technical resources with a Microsoft Office  licence and a hard drive to back up my files, and I paid for membership of several organizations including the ATA in the hope that they would provide good chances for networking.

As I already mentioned in my post on CAT tools, there is a limit to how much you should invest, at least at any one point in time. You will get great returns on buying one CAT tool, but I think the margin on buying more than one would be considerably smaller. The same goes for translation portals: I remained a non-paying member of Translators Cafe, for example, because I find fewer jobs there that interest me, and they let me at least bid on those for free once they are open to non-members.

There are other programmes that I have felt tempted to purchase in recent months, notably the full version of Adobe's Acrobat, and I have seen countless enticing webinars and courses out there that I would love to take. However, I try to stay sensible: any investment I make at this stage needs to have the highest possible ROI, and it also needs to be convertible to cash as fast as possible.

What you actually need to invest on will naturally depend on where you stand, on where you need to brace your position to secure translation projects that will hopefully bring long-term clients. Some can probably save by building their own website, say, while for others ProZ may be useless and they will find their niche elsewhere. The point is not to stay still, even if it takes some money.

I have very often wondered what would have happened to me as a freelance translator if I had not invested those 133 dollars on ProZ membership. My answer is... probably nothing. I would most likely be one of those people who complain in online forums about how they don't seem to manage to find a single client even though they are great translators, with relevant university degrees and the like.

I was lucky to have a job that could finance the start of my career as a freelance translator. More generally, however, we are all lucky in that our chosen profession is hardly capital-intensive. We do not have to rent expensive premises in comercial areas or hire waiters who we know will have little to do in the months before business picks up. Translation is more likely to require long nights instead, and they are at least cheaper.

However, some form of investment is crucial to jumpstart a freelance translator's career as it would be for any other start-up business. You can invest a little at a time, you can think of it in terms of re-investing a portion of your earnings, but not putting in the little money necessary to grow your business is likely to cost you that essential take-off.

Informal credentials

So... you would like to become a certified translator, but that moment is years, or at best many months, away. Is that an excuse to sit there twiddling your thumbs or, to use more diplomatic language, just waiting? Absolutely not.

As I wrote in my last post, the value of certification lies above all in showing that you are different, more qualified and at least in that respect better for the job, relative to the next person in line. And even if you cannot immediately achieve formal certification there are lots of things you can do to show that you are in fact a more professional translator than many.

ProZ, as a standard gate of entry into the world of freelance translation, offers a few such elements at no cost beyond your annual membership fee, including Kudoz points, WWA entries and the Certified PRO network. I managed to make all these work to my advantage, and my advice is that you look into them too.

You can earn Kudoz points by helping out fellow translators with their language problems. These points will almost certainly mean nothing to a direct client, who may not even have heard of ProZ, but they show translation agencies that you know your stuff. In my experience, moreover, they appear quite high up in Google searches, so they go a long way towards quickly identifying you as a translator who is active in his or her professional community.

Also on ProZ, you can get satisfied agency clients to give you WWA points. These simple statements of the client's willingness to work with you again help establish you as a reliable professional. I found I had to ask clients for their entries, but having a few makes me look better.

After a while, you should seek to join the Certified PRO network, to take you a step further amid the tough competition on ProZ. Again, this is most helpful with agencies rather with direct clients, but I found it led to higher rates and more job offers overall, and it costs nothing beyond standard ProZ membership and the effort to fill in the application including a brief translation.

To further establish your credentials as a translator, even if you are not certified, you should look into the local translators' association. It is simply good to be in their directory in case anyone looks for a translator there. It is also an asset to be able to say you are a member: you are not just another inexperienced part-time wannabe but a member of the local professional association. And if a potential direct client wants to check your credentials they may actually look there.

In Argentina, for example, the translators association gets picky if you do not actually have a degree in translation, but you can still prove your aptitude through references and examples of your previous work.

Beyond that, there is the American Translators Association. Membership of the ATA requires only that you pay an annual fee, and in return you get a place in their directory and use of their logo on your website or CV. They also grant access to plenty of professional literature, forums, webinars and an annual conference that I will probably never attend since I live outside the United States, but just being able to say I am a member (which is NOT the same as being ATA-certified) stands me in good stead in my dealings with potential clients.

In a nutshell, you know you are both a diligent translator and a reliable professional, and anything that helps you bring the point home is great to bring on board. If  you are serious about your budding career, you will do well to go for any credentials you can lay your hands on. Certification is the best option, but it certainly is not the only one, and seeking lesser badges to pin on your chest is at least a good stepping stone.